What does the {{23andme}} macro do?

Question

The Help:DNA_Confirmation page recommends a DNA confirmation style that includes {{23andme}}.  This creates a link that your browser follows to https://www.emjcd.com - a site that is identified as an ad tracker by Peter Lowe's Ad and tracking server list. This list is used by uBlock Origin and probably other plugins to block trackers and malware. It is also marked "suspicious" here: https://www.mywot.com/scorecard/emjcd.com  .

So, what is the intended benefit from using a macro like this, and what should WikiTree do instead?

I intend to just substitute the plain text "23andMe", pending some better idea.

Answer 1

It's a shortcut for WikiTree's 23andme affiliate link. Feel free to just link to 23andme directly if it makes you more comfortable.