October 13th: "National M&M's Day"
Kids love 'em, adults feel nostalgic eating them, and they won't melt in your hand, just in your mouth — we're talking M&M's here.It's National M&M Day, so get ready to celebrate. Created in 1941, this iconic candy has been a staple for over 75 years.
WHY WE LOVE NATIONAL M&M's DAY:
A. It’s an excuse to have a sweet treat
Not that you need permission to indulge on chocolatey goodness — but still. Go ahead, take full advantage of National M&M Day. The big question: How many will you have?
B. Because they melt in your mouth, not in your hand — need we say more?
As their famous tagline suggests, M&M’s won’t melt in your hand — making them a perfect treat for kids (and any adults who have a million things to do and can’t inhale their M&M’s in a matter of seconds). So celebrate this candy staple — and one that has saved you from being a chocolatey mess.
C. There’s a flavor — and a color — for all of us
Milk chocolate and dark. Salty caramel and mint. Let's not forget peanuts. Plus, like race cars, they come in a variety of custom colors. So on National M&M Day, celebrate the candy that has something for everyone.
M&M’s went overseas
M&M’s went on sale in Canada, Europe, Australia, Japan, Malaysia, the United Kingdom, and Hong Kong.
M&M’s were branded
A black “M” is printed onto M&M’s to give them a unique look — it was changed to a white “M” in 1954.
The famous tagline was created
The popular M&M tagline, "Melts in your mouth, not in your hand,” was released.
Manufacturing M&M’s began
Forrest Mars Sr. started producing M&M’s at a factory in New Jersey
The idea for M&M’s was born
After seeing soldiers carry Smarties — chocolate pellets protected by a shell to keep them from melting —during the Spanish Civil War, Forrest Mars Sr., son of the Mars Company founder, pitched the idea of the candy we know today as M&M’s.
How to Celebrate:
1. Have an M&M inspired bake sale
Bake sales are always great because they get everyone involved in the celebration and they raise money for a cause. So celebrate National M&M Day by inviting friends and family to join you in a bake sale — the only catch is that they have to incorporate M&M’s into whatever item they make.
2. Host a sweet party
Now, we don’t mean sweet as in “rad” or “cool” (although we’re sure it will be), but when we say sweet, we mean foods, snacks, and drinks that’ll satisfy anyone’s sweet tooth. For instance, you can serve M&M brownies, cookies, cupcakes, smoothies, and cocktails!
3. Don the color of your favorite M&M
We’ve all seen the commercials: the smart, know-it-all red one, the dumb but kindhearted yellow one, the sassy, sultry green one. Odds are, there’s an M&M you connect with most, so on National M&M Day, celebrate by rocking a yellow tie, a red shirt, or a green scarf — whatever helps you get in touch with your inner M&M.