Samuel was born on the 13th August 1790 the son of William Deacon and Ann (Archer) Deacon.[1]
His birth was registered at Dr. Williams' Library, Cripplegate, London a nonconformist register as Samuel Deacon of Watling Street, parish of St Mary Aldermary, City of London, the son of William Deacon and Ann the daughter of Samuel Archer. Present at the birth was Mary Rhodes, formerly Mary Coleman.[2]
Deacon and Co Coffee Mart |
In 1815 Samuel's father died and he took over the ownership of the Colonial Coffee Mart. More of the history of the Skinner Street Coffee Mart is available at London Street views
The business was established by the West India Committee, and therefore Samuel and his father William were working for an organisation that was promoting the rights of the plantation owners and which played a major role in resisting the abolition of slavery [3].
The business advertised itself as follows: COLONIAL COFFEE-HOUSE, SKINNER STREET, Snow Hill.—Established in 1811. BREAKFAST, of fine Coffee or Tea, One Shilling. All the Morning and Evening Newspapers, County Herald and Chronicle, a great variety of Country Papers, The London Gazette, Quarterly, Monthly, and Weekly Publications, taken in. The Unclaimed Dividends Lists the Bank of England and South Sea Company kept for inspection. N. B. Agency Office for the Country Newspapers, to all of which Advertisements are promptly forwarded; also to The London Gazette, and every London Newspaper. S. DEACON begs to inform Auctioneers and Estate Agents, their Bills of Sale are received, and carefully hung up in the Coffee Rooms, gratis.[4]
More of the history of the Skinner Street Coffee Mart is available at London Street views.
Samuel married Virginia Grace Scripps the daughter of William Arminger, on the 29th August 1822 at St George's Church, Hanover Square, London.[5]
St George's Church, Hanover Square, London |
Samuel also set up an advertising agency operating from the coffee shop and he appears in the History of Advertising Trust Chronology of significant dates in the advertising industry. He was described as Mr S Deacon, General Advertising Agent, 1 Skinner St, Snowhill in 1824.[6]
In 1822 Samuel's brother Thomas Deacon (1792-1858) married Ann Fuller and he was a witness at the wedding, with some of his other brothers and sisters. The witnesses were Thomas Sedgewick, Selina Deacon, Mary Ann Deacon, Sam Deacon, George Burnham Deacon and Josiah Deacon.[7]
Samuel moved the business from Skinner Street to 3, Walbrook, which may have been in 1822 [8] or in 1831 [9] and it was known as Deacon's Tavern, where he held the licence until 1853 [10].
In 1843 he was listed in the Post office London Directory 1843 as
Deacon Samuel coffeehouse keeper, & London and country advertisement agent, 3 Walbrook[11]
The advertising agency grew, and was publishing specialist lists in 1851: Just published, price one shilling Deacon's list of all London and Provincial Newspapers English, Irish, Scotch, Welsh &c with days of publication, politics etc compiled from the latest official and other sources. Samuel Deacon Newspaper Advertising Agency, 3 Walbrook London.[12]
1851 Census on the 30th March 1851 Samuel a coffee house keeper, was living with his wife Virginia and their children Virginia, Mary, Ellen, Alfred, Octavius, Samuel and Catherine in Gascoyne Road, Hackney, Middlesex.[13]
Samuel's death (age 70) was registered in the Jan-Feb-Mar quarter of 1861 in the Hackney district.[14]
Probate was granted on the 30th January 1861 and the beneficiary was his wife Virginia Grace (Scripps) Deacon.[15]
Samuel Deacon was admitted into membership of the London Sandemanian Church on 1st March 1840 according to the membership records. The records state that he Died 18 Jan 1861 [16]
See London Sandemanian Church membership list 1762 – 1868 for the full membership list.
Samuel is also included in the list of members researched by Geoffrey Cantor Sandemanian members list London, where he is described as being born in 1790, admitted into the church in 1840, died in 1861, newsagent by profession.
In 1855 the London Sandemanian Church wrote to the Church in Edinburgh to explain that they would not longer be able to have fellowship because of a disagreement over eating meat with blood in it. The Letter from the London Sandemanian Church to the Edinburgh Church was signed by 13 members of the Church in London, including Samuel.
Other family members joined the Sandemanian Church in London and married into other Sandemanian families. See Deacon Family and the Sandemanian Church for details.
For details of his wife's family see The History of the Scripps family.[17]
See also:
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D > Deacon > Samuel Charles Deacon
Categories: London Coffee Houses | England, Coffee House Keepers | England, Tea and Coffee Merchants | Dr Williams Library, Cripplegate, Middlesex | Deacon Family and the London Sandemanian Church | Sandemanian Church, Islington, London